CLIENT:
Marks & Spencer
PROJECT:
Poster Campaign
TERRITORY:
UK
MECHANIC
Consumer is introduced to the ‘Casual and Smart’ looks for Marks & Spencer in a national poster campaign, featuring Take That.
MARKETING
Photographed by high profile photographer John Rankin (co-founder of Dazed and Confused).
RESULTS
Increase in Menswear sales. Extensive Press coverage, including Heat Magazine, The Daily Telegraph, The Daily Mail, The Daily Mirror, Radio 2, GQ and many more…
