CLIENT:
Coca Cola
PROJECT:
Consumer logs on to a promotional website and enters code to redeem their free download.
TERRITORY:
Sweden
MECHANIC
Consumer logs on to a promotional website and enters code to redeem their free download.
MARKETING
After collecting 2 codes available from Coke bottles, consumers could register their details on the dedicated promotional website and redeem their free download.
CONSUMER PRICE
Free download with purchase of Coca Cola .
